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Kaiser Permanente Convenes a New Dialog on Health
My colleague Greg Matthews has partnered with Kaiser Permanente on an initiative that has some pretty far-reaching implications for the way some of the key players in the health system engage with one...
View Article#SocialCommerce: Bob Pearson of W2O Group on Social Commerce Mega Trends
Bob Pearson is the author of the ground-breaking book, Pre-Commerce, How Companies and Customers Are Transforming Business Together. He is also the President of W2O Group, an independent network of...
View Article#SocialCommerce: Adrian Parker on Marriage and the Sales Funnel
Adrian D. Parker leads Social, Mobile and Emerging Media for Intuit’s Accounting Professionals Division, a global leader in financial and business software. He directs the strategic vision for...
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SXSW Daily Digest- Saturday Edition
In case you missed them, here are some of the speakers from our 3rd Annual #SocialCommerce Summit: Stephen Collins, Bazaarvoice Devon Eyer, J&J W2O Group Event 5:30 PM- 8:30 PM 4th Annual...
View Article#SocialCommerce – Don Butler on the future of online banking and online lending
We were really excited to be able to hear from Don Butler at today’s #SocialCommerce Summit. Don is the Managing Director of Thomvest Ventures, but his 20 year career spans a variety of roles with...
View ArticleThe Power of “3 and 3″
When we are planning “what’s next”, we are really looking to transform how we work, how our team works and how our company or brand is shaped. I’ve found that the power of 3 and 3 is very helpful in...
View ArticleSocial Media – Helping You Get Started
We are excited to be partnering with the U.S. Small Business Association (SBA) to present a five part webinar series on social media and some of the key topics (blogging, mobile, content creation,...
View ArticleBlogging: Helping You Get Started
We are excited to be partnering with the U.S. Small Business Administration (SBA) to present a five part webinar series on social media and some of the key topics (blogging, mobile, content creation,...
View ArticleThe Emergence of the S²aaS Firm and the Future of Consulting
Our industry is undergoing a tectonic shift. It looks subtle on the outside, but its impact is massive. A new type of consulting firm is emerging, that we call S²aaS, in an industry that only had one...
View ArticleCreating Content and Engagement for Facebook, Linkedin and Twitter
We are excited to be partnering with the U.S. Small Business Administration (SBA) to present a five part webinar series on social media and some of the key topics (blogging, mobile, content creation,...
View ArticleMitsubishi Electric Gets Creative with Vine
You might ask yourself, how much of an impact can a company that’s been around since the late 1800′s who makes everything from cars to heating and cooling units be? Well, more than many of their peers...
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Next-Generation Education – #SocCommSU
This past week I had the privilege of joining several W2O colleagues to meet with students from Syracuse’s Newhouse School of Public Communications for Social Commerce Days leading up to CuseCon. The...
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PreCommerce Summit: Natalie Malaszenko and Patrick Morrissey
Natalie Malaszenko, VP of Marketing & Digital Strategy, Omni Hotels @NatalieMalas Natalie Malaszenko provided a fresh angle on the power of data-powered storytelling during her talk at W2O Group’s...
View ArticleAn Interview with Kelly McGinnis, Chief Comms Officer at Levi Strauss
A few weeks back we held our 4th Annual PreCommerce Summit the Thursday before SXSW. The focus of this one day session is to marry a savvy business audience with 15-20 innovative business leaders who...
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If/Then – John Battelle of NewCo – The Live from Stubbs Interview
Live from Stubb’s is an interview series created by the W2O Group to capture the thinking of the world’s best, brightest, boldest, most innovative and most fun people – with a strong dash of Austin...
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Health Datapalooza 2014: Final day recap
Though Tuesday marked the last day of the 2014 event, the momentum at Health Datapalooza certainly didn’t wane from days prior, with attendees and speakers alike bringing their health data A-games to...
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What Do Intel, MasterCard and W2O Group Have in Common?
This week, Aarti Shah of the Holmes Report published the 2014 Innovator 25. On that list is the answer to the question in my headline. That’s right, not only did two of our clients — Becky Brown of...
View ArticleThe Other Security that Matters – Our Products
We always talk about the need to think of current models, identify their pain points and unmet needs and then create the new model that pragmatically disrupts the market. You have to think outside and...
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Internet of Things, End of Industry and China from Tech Savant, David...
The annual Consumer Electronics Show (CES) that takes place every January in Las Vegas is always equal parts amazing, informative and overwhelming. Many of the top CEOs and CMOs of the biggest...
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PreCommerce Thought Leader Series: Mike Edelhart of Pivotcon and the Art of...
As I mentioned in our set up post for our PreCommerce thought leader series, we will be interviewing several of our speakers in advance of our events. First up is Mike Edelhart, CEO of Pivotcon. If you...
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PreCommerce Thought Leader Series: Vyomesh “VJ” Joshi on Cathedral Building...
As I mentioned in our set up post for our PreCommerce thought leader series, we will be interviewing several of our speakers in advance of our events the week of March 9. Second up is Vyomesh “VJ”...
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PreCommerce Thought Leader Series: Sean George of Invitae on Transparency,...
As I mentioned in our set up post for our PreCommerce thought leader series, we are interviewing several of our speakers during our events the week of March 9. Next up is Sean George, Co-Founder,...
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PreCommerce Thought Leader Series: Gayle Fuguitt of ARF and the Importance of...
As I mentioned in our set up post for our PreCommerce thought leader series, we are interviewing several of our speakers during our events the week of March 9. Next up is Gayle Fuguitt, CEO of the...
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John Cunningham Geekfest – Joe McCann, Matt Franklin, Boyd Hemphill
It was my absolute pleasure to co-host our very first GeekFest with our president, Bob Pearson, and bring together some of the most interesting and technical minds for a great discussion on Open...
View ArticleMillennials Unplugged: SXSW — What Matters to Us
SXSW just ended in Austin, so we thought we would write this Millennials Unplugged post from the standpoint of “what matters to us”. We’re not trying to create a better list of technology innovations....
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SXW2O 2015 is in the Books… Here’s What We Learned
There is a saying… “if some is good, more is better.” Often, this saying is meant ironically because it is rarely true. But in the case of our 2015 events leading up to (and slightly overlapping) SXSW...
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W2O Group Reports 2014 Business Results and Announces Senior Management...
W2O Group, an independent global network of leading marketing communications firms, today reported another year of growth and progress with a 10 percent increase in revenue to nearly $83 million in...
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